Posts tagged WRAP
Alo Yoga
Alo Yoga

Alo, standing for Air Land Ocean, began in Los Angeles in 2007 because the founders wanted to spread good by bringing yoga to the world: to anyone who is experiencing the transformative power of yoga, to the world’s best yogis who wear Alo because it’s the only line that actually elevates their practice, to the celebrities and the fashion-forward who wear Alo because it’s the perfect street brand, comfortable, contemporary and decidedly not just for the mat.

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Sports, North-AmericaArlette DiederiksAlo, Alo yoga, alo moves, yogawear, ethical brand, sweatshop free, sustainable brand, mat to street, streetwear, sportswear, Athletic wear, atheisure, athleisure, California brand, Los Angeles, USA brand, American brand, eco-aware, conscious brand, yoga clothing, yoga legging, men's yogawear, recycling program, WRAP, Alo gives, mindfulness, yogi, yogaComment
First Base
First Base

Living and working in Bondi, Australia, in 2013 designer Alison Cotton hit a cross roads and felt the desire to reconnect and create something that was about getting down and stripping away all of the things in life that seemed unnecessary and getting back to basics. She wanted to take her love of surf and sports culture and build something that was clean, simple and iconic, just like Bondi Beach. That something was First Base. 

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Fashion, Vegan, Australia and New ZealandArlette DiederiksFirst Base, Bondi Beach, Alison Cotton, Functional design, Simplistic, lifestyle, surf culture, skate culture, WRAP, Worldwide Responsible Accredited Production, Ethical fashion, Ethical activewear, Ethical swimwear, Sustainable swimwear, Sustainable fashion, Sustainable activewear, Organic cotton, Certified Organic cotton, Recycled nylon, Lycra, Biodegradable bags, Recycled paper, Eco-friendlyComment